Every investor always wants to buy stocks at the lowest price and sell at the highest price. This lure of market timing is an illusion that rarely works. However, help is at hand by way of the time-tested concept of rupee-cost-averaging; popularly known as Systematic Investment Plan (SIP).

We aim to improve on the popular perception that SIP’s are only meant for mutual funds. We encourage you to follow the SIP route for investments in our recommended equity stocks. You may spread your investments over a period of 3-6 months or longer, depending upon your investment horizon, availability of funds & the availability of the stock(s) as per our recommended buying range.

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